Rasha is the owner and creator of B.YOU Fitness in Louisville. As a former competitive gymnast and University of Kentucky cheerleader, Rashna has always been drawn to health and fitness. Rashna spent many years as a top marketing executive in corporate America and traveled all over the world. This allowed Rashna the opportunity to explore new fitness methods and studios in each city she visited. After leaving her career in Corporate America, she finally realized her true calling in the fitness industry where she could leverage her motivating personality, passion for fitness, business experience and entrepreneurial spirit.
Rashna envisioned creating a unique group fitness studio that offered a continuous mix of fresh, innovative & FUN fitness methods designed specifically for women in a friendly, supportive & motivating environment. With plans to offer barre, the latest fitness trend at the time, she obtained her BarreAmped Foundations, Advanced, Cardio, and Fire Certifications. She also began developing her own unique fitness method that blended her love of barre and gymnastics into a powerful yet feminine workout using an aerial silk hammock. In May 2013 when she opened her first B.YOU Fitness location in Chenoweth Square and introduced B.SilqueTM Fitness, the first of its kind in Kentucky. B.YOU opened a second location soon after in January 2014 at Springhurst Shopping Center and a third location in New Albany, Indiana in 2016. In 2018, B.YOU expanded its community further by launching a Video On-Demand platform.
Rashna believes that the mental benefits of exercise are just as important as the physical benefits. She believes that with a positive mindset, positive behaviors will naturally follow, like healthy eating, better sleep, improved focus, better circulation, reduced inflammation and so much more. Rashna’s and B.YOU’s workouts are fun, energetic, body specific, and rhythmic. These toning and strengthening workouts will leave you feeling empowered.